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Gameplan Media

From Openwaterpedia
92-year-old Lorna Cochran with the Cochran Clan at the 2015 aQuellé Midmar Mile, her 17th race, with her family in South Africa.
90-year-old Lorna Cochran finishing the 2014 aQuellé Midmar Mile with members of Lorna's Gang who set the Greatest Range of Family Members to Participate in an Open Water Swim record. Photo by Andrew Grote of Gameplan Media.
Tracy Helps with children and husband Owen Scheftz at the end of the 2015 aQuellé Midmar Mile. Photo by Gameplan Media.

Gameplan Media is a multi-service sport media and marketing agency in South Africa founded by Dave Macleod in 1997. It covers events including the Midmar Mile and the 120 km Dusi Canoe Marathon among many other events.


Gameplan Media aims to harness technical innovation, creative thinking, thorough understanding of our client’s brands, and our knowledge and enthusiasm for what we do to provide exceptional media exposure returns.


Gameplan Media provides a full range of media and public relations services, with a strong specialisation in sport, to clients ranging from corporates to event owners, sponsors and individuals to leverage their investment in an event or product through effective media exposure. Gameplan Media sets out to achieve these goals through unconventional and creative strategic thinking, utilising contemporary technology, allied with an intuitive understanding of the media industry and the manner in which it operates, to deliver media exposure that is memorable, supports and builds the associated brands, and that is very cost-effective.

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