From OpenwaterpediaThe Other Shore, a film about Diana Nyad's attempt to swim across the Florida Strait between Cuba and Florida.
He began his career as a producer of advertising development at CNET Networks, where he and his team pioneered the first wave of Flash-based video and interactive advertising across CNET’s properties: CNET, ZDNet, GameSpot, and TechRepublic. He then joined Fox’s cable channel FUEL TV, where he produced the action sports unscripted series, Firsthand, and the studio daily show, The Daily Habit. He has since produced content for MSN, G4, NBC, Saatchi & Saatchi, Toyota, Red Bull, Mountain Dew, and Adidas. Patrick and Kevin Abrams founded Ketchum Labs in 2011.
Ketchum Labs was founded in 2011 by Kevin Abrams, Patrick Weir, and Maury Gallagher. Ketchum Labs is a company designed specifically to challenge the traditional ways content is produced and distributed by leveraging today’s advancements in digital filmmaking and applied technologies. Whether it’s 100% brand funded long form content, digital CrowdSelling of feature films, pioneering the Education Technology revolution or reshaping one of the longest running racecar organizations in history, Ketchum Labs is transforming the traditional content and distribution model one output at a time.